A British touris,  Mrs Dale Sheppard-Floyd visiting Madrid, Spain on 13 December has been revealed as the symbolic face of the one billion international tourists travelling in 2012. The tourist was welcomed by the Minister of Industry, Energy and Tourism of Spain, José Manuel Soria, UNWTO Secretary-General, Taleb Rifai, and the Mayor of Madrid, Ana Botella, at an event in Madrid’s Museo del Prado, held to celebrate a record one billion international tourists in 2012. The event, part of the UNWTO One Billion Tourists: One Billion Opportunities campaign, recalled how tourism can create billions of opportunities for growth and development around the world.